“When Kelly came to Studio1 for a website and branding redesign, she already had a successful business and an online marketing funnel, however she had a trail of different looks across her sales pages and websites.
Kelly’s business model is delivering her: ‘Weight Loss Systems for Busy Mums’ via her membership site. Before we redesigned her website, Kelly was getting a lot of opt-ins for the free stuff, but wasn’t converting a lot of them into sales of her paid products. So we completely overhauled her brand, her website and sales page designs to appeal to her ‘Busy Mum’ audience, using psychological drivers. We created one consistent look across her entire online presence, that has resulted in a nice boost in conversions.
We also designed Kelly’s Facebook ads and email template to be congruent with her brand so that her audience has a seamless experience when viewing all of the marketing touch points. This is very important to build trust.”
– Designed for: Kelly Rennie, BusyMumFitness.com